Explained: What's the 'TRP scam' and how was it done

It's a result of a broken news model driven by advertising money.

ByNL Team
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The Mumbai police's unearthing of a "TRP scam" earlier this month sent shock waves through India's media industry, with top TV news channels accusing each other of fudging their ratings. This isn't the first time that rigging of television ratings has come to light, nor is it surprising that it's happening again.

Meghnad S explains how this is a result of a broken news model driven by advertisers, and how it affects you.



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Complaining about the media is easy and often justified. But hey, it’s the model that’s flawed.


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