Explained: How to rig TRPs

What do you do when a system is broken and those tasked with fixing it aren't doing so?

WrittenBy:NL Team
Date:
   

What do you do when a system is broken? You fix it, of course. But what if the people who are supposed to fix the system don't do it, and just hum and haw their way through? Well, you might have to learn to exploit that system.

In this followup of the TRP scam explainer, Meghnad S goes deep into how exactly television ratings can be fixed. In case you have crores of rupees lying around and want to start a channel of your own, this explainer will come in handy.

Watch.

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Also see
article imageTRP scam: BARC's TV audience measurement system is rotten
article imageExplained: What's the 'TRP scam' and how was it done

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